Selling online has become a norm in today’s eCommerce-driven era. Gone are the days when premium brands like Nike and Louis Vuitton sold their products online. With seller-friendly marketplaces like Meesho, every small retailer can reach a nationwide audience and sell their products. If you want to be a Meesho seller, keep reading.
Here’s all you need to know about becoming a Meesho seller, along with its benefits and procedure. Let’s dive in.
Table of Contents
What Is Meesho?
Meesho is a Bengaluru-based eCommerce company that sells fashion, cosmetics, jewelry, and personal grooming products. The brand promises the lowest prices and best quality shopping. The main product categories of Meesho are:
- Women Ethnic
- Women Western
- Jewelry and Accessories
- Beauty and Health
- Bags and Footwear
- Home and Kitchen
Meesho has emerged as one of the biggest local eCommerce marketplaces in India. This quarter, Meesho has witnessed a growth of a staggering 750%. Their monthly site traffic currently stands at 23.78 million — 111th in India and 1,845th worldwide.
What Is the Meesho Seller Program?
Meesho is an online marketplace that allows brands and local sellers to reach new customers and sell their products to a nationwide audience. Furthermore, Meesho charges a 0% commission fee from sellers, so you keep all the profit.
Before delving into the benefits of selling on Meesho, let’s discuss why you should bother selling online. The coronavirus pandemic has led to a paradigm shift in the shopping behavior of customers. More people than ever are shopping online, making it difficult for brick-and-mortar retailers to survive and thrive.
Selling online is, therefore, not an option anymore. But with so many eCommerce retailers online, building an online audience and acquiring a market share is not only difficult but time- and resource-intensive. Hence, it’s better for sellers to sell on online marketplaces that already have a huge market presence. These include Amazon, Flipkart, Meesho, etc.
Benefits of Becoming a Meesho Seller
Now, with so many online marketplaces available, why should you sell on Meesho? The reason is simple — Meesho is seller-friendly as opposed to other retailers who are only customer-friendly. Let’s look at some reasons to sell on Meesho.
A Popular and Growing Marketplace
Meesho is one of the fastest-growing eCommerce businesses in India. It has millions of customers from all across the country. Moreover, it has a network of over 100k sellers. Other sellers are already selling on Meesho. Why not join them?
Comprehensive Reach and Range of Products
With Meesho, you can sell in almost every corner of the country. It covers 24,000+ PIN codes. Gone are the days when you could only sell to customers in tier 1 cities. With Meesho, entire India is yours. Besides, you can sell products across 700 categories. Whatever product you sell, you’ll find a category for it on Meesho.
Zero Commission Fee
Meesho charges 0% commission from sellers, and it’s one of the rare eCommerce marketplaces to do so. In comparison, Amazon and Flipkart charge a 2% commission fee. As a result, you can take all the profit and grow your business exponentially.
Seamless Selling and Management
As discussed, Meesho is seller-friendly, and it makes it super easy for sellers to do business. You can open a seller account, list products, and manage payments with ease without undergoing any complex steps.
Designed for Small Suppliers
Unlike Amazon and Flipkart, where big brands like Samsung and OnePlus dominate, Meesho is the ideal place for small sellers. Most sellers on Meesho are new businesses and local retailers who want to reach a broader audience and grow their business.
How to Become a Meesho Seller?
Having discussed the benefits of selling on Meesho, let’s delve into the complete procedure of becoming a Meesho seller. Here are the steps to follow.
Create a Meesho Seller Account
First things first, you need to create a Seller Account on Meesho. To do that, head to the Supplier page and enter your phone number to register as a seller. Thereafter, provide your GSTIN and bank account details to become a seller on Meesho.
List Your Products
The next step is to list your products. Once you create a seller account, you can upload your product listings to Meesho. The process of uploading product data is simple and takes a few clicks. Also, you can add as many products as you want without any restrictions.
Once you list your products, you are ready to receive orders. Now, customers will visit the Meesho website, come across your products, and place orders. As soon as a user places an order, you’ll receive a notification informing you about the order. Accept the order if you can fulfill it and reject it if you can’t.
Once you accept the order, you’ll need to package it and send it to the Meesho facility. From there, Meesho’s delivery system will take over and deliver the product to the customer.
Nominal Cost Shipping
Meesho charges a small shipping fee from its customers, which is lower than what other eCommerce marketplaces charge. Because of this shipping fee, the retail price of the product will be slightly higher than your product’s original price. However, the fee is low, and Meesho regularly provides discounts and offers to help customers save money.
Meesho sellers receive payments directly in their bank accounts. The transfer duration can be up to ten working days because Meesho takes care of the entire payment infrastructure and security. Once a customer places the order, Meesho collects and verifies the payment and transfers it to your bank account. If a customer opts for cash on delivery, you’ll receive the payment within ten days after the cash is received.
Conclusion: Become a Meesho Seller
Meesho is one of the fastest-growing eCommerce marketplaces in India, with millions of active customers. It also has a supplier panel that allows sellers to sell their products online and grow their business. Meesho offers several benefits to sellers, like zero commission, hassle-free selling, timely payments, and more.
So, how does Meesho compare to Amazon and Flipkart?