Heineken completes buyout of Ethiopian breweries
Heineken is set to hot up the competition in the African beer market after completing the buyout of two Ethiopian breweries.
The global beverage giant bought Harar and Bedele for $163 million and aims to enter the
EABL intends to build a 700,000 hectolitre plant in the South Sudan capital
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London-based brewers SABMiller, which produces such brands as
Heineken’s President in charge of Africa and Middle East, Tom de Man, said the company would next target
“Exporting our beers to South Sudan and other neighbouring countries in the region is in our plan,” said
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